In Memphis, Tennessee it is now the post “Hustle & Flow†era which has impacted and catapulted various underground Memphian rappers and hustlers. Through this monumental Oscar savvy shockwave, one of the rap entities that spawned from the fruits that followed the classic hip-hop movie that earned Jay Leno’s stamp of approval is Da Volunteers. Made up of 12-Noon and J.Rock, Da Volunteers have instantly made noise within the southern realm of hip-hop with their cult following classic song “What’s yo favorite color?†which features legendary rapper MJG of the platinum recording rap group 8 Ball & MJG.
Da Volunteers’ album which is also named “What’s yo favorite color?†gives a spectrum of urban neighborhood economics and social aspects of Memphis. This spectrum also culminates their hometown within a town, Orange Mound, which is one of the oldest black neighborhoods in Memphis, TN. Favorite color is an album dedicated to Orange Mound and rightfully fits Da Volunteers swagger that's highly noticeable from their all orange wardrobes. The underlying meaning of Da Volunteers name itself implies the color orange which is also the school color of the famed University of Tennessee Volunteers.
Favorite Color has several hot spots with guest appearances by 8 Ball, MJG, and Nasty Nardo. The lyrical content displayed by 12-Noon and J.Rock nevertheless slows the album up leaving room for improvement for their next project. The production for Favorite Color is very innovative and goes beyond Memphis boundaries which may overshadow the content of the rappers causing all listening ears to strictly tune into the melodies and the beat which in most songs carry the wordsmiths. Despite these flaws, Da Volunteers’ faithful following from this album will remain huge with them strapping up and putting Orange Mound on their back, not to mention being co-signed by rap legends 8 ball and MJG. The future looks bright for this rap duo…bright orange that is.
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